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I am taking a stand against the tanning industry. I am pledging to be tan free. I am proud to wear my natural skin tone. I have been impacted by cancer.
TIO Ambassadors, August 11th, 2011

Fashion Do’s for Summer Sun Protection

by Kirsten Bilinsky, Tanning is Out Project Manager

We all know one the best ways to protect ourselves from the sun’s harmful rays is by covering up! So why not have fun with it?!? Be creative and express yourself while staying safe in the sun with these sun sense must-haves…

The over-sized Floppy Hat!

• The wide brim on these fun and fashionable hats help protect your head, face and shoulders from the sun. That’s a lot of coverage for a cute hat!

• Wear with a long flowing dress for a casual yet classy look.

The Fedora!

• The every-day/any occasions go-to hat for men and women alike this summer!

• Fedoras come in all kinds of shapes and sizes, making it easy to find the perfect style to stay safe in the sun at every occasion.

• Straw fedoras are perfect for the beach, while a solid color fedora can be worn with just about anything to add style and interest to an outfit…and of course sun protection!!

Long Flowing Dresses!

• Sun protection, style and comfort. These 3-in-1 dresses provide an easy way to stay cool and breezy in hot weather while maintaining maximum coverage to help protect your skin from the sun.

• Dress it up with a nice bag and some stylish sandals for the city or pair with a straw fedora and a canvas bag for the beach!

The Parasol!

• The Victorians had it right! No longer just a historical fashion piece, the parasol is the perfect sun protection accessory for the modern girl.

• With so many colors and patterns to choose from, this sun sense accessory can compliment any style and mood, adding a romantic feel to your day.

Images: Floppy Hat; Fedora (Left/ Right); Long Flowing Dresses (Left/ Right); Parasol


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TIO Ambassadors, Tanning, Youth, July 22nd, 2011

What Do Guys Think about Tanning?

This past weekend we had our Tanning is Out summer campaign launch at Kits beach in Vancouver! It was a perfect opportunity for me to get a guy’s perspective on tanning from some of our Tanning is Out Ambassadors.

Josh, a secondary school student, is an energetic guy who loves to play beach volleyball during the summer. Josh stepped it up this summer and decided to make a lifestyle change so that he can still play beach volleyball without having to worry about sun damage. Surrounded by many friends who believe that tanning is safe, Josh is comfortable telling them what he really thinks about it and he was happy to share his views with me.

Do you know some people who love to tan?

Yes, definitely. Most of my friends do believe that naturally tanning outdoors is okay and won’t cause cancer. I think that they don’t understand the harmful effects that the sun can have and that sun damage doesn’t go away. Even if people get sunburnt, they don’t take it that seriously. Before, I never knew that my skin was getting damaged even if it wasn’t getting sunburnt. After I learned more about it, I have been telling my friends the truth about tanning and that there is no such thing as a safe tan. Most of them listen, but they have been doing it for so long that they think that they can’t get skin cancer, so it’s hard to convince them.

Do you think guys consciously tan as part of their appearance?

Yes, they do. I think that media and TV shows like Jersey Shore set an example. They show that “gym-tan-laundry” (GTL) is all they do every day. Stars also use tanning beds. The media influences guys to go tanning, so it’s up to campaigns like Tanning is Out, to tell people the truth about it – there’s nothing beautiful about tanning.

Is it common for male students to practice sun safety when playing outdoor sports, either at school or in their own time?

Nope. Maybe the guys think they are too “macho” or something. They think they don’t need sunscreen or anything and that it’s fine to get dark. If the coach said something about it though, they would probably put on sunscreen. What we need is to have the sunscreen there already so it makes it easier to act on it.

Do you think most guys are aware that tanning can increase their risk of skin cancer?

I believe guys know that, but it may not have touched them personally. It’s also about the friends they are around…“All my friends don’t put on sunscreen so I won’t.”

I actually didn’t care about it before – but then I became aware about tanning and the harm it can do to our skin if we don’t protect ourselves. I constantly talk to my friends telling them easy alternatives, like how you can have SPF in your lip balm or getting moisturizer that already has SPF in it. Teens are lazy people and if it’s not easily accessible, they won’t do it. I try to carry sunscreen around in my schoolbag and tell them, “Yo – put some sunscreen on.”

As a Tanning Is Out Ambassador, what is one message you would share about tanning?

Only one?! Uh oh…that’s hard…Being tanned is not the same as being beautiful.

So there you go! There’s no such thing as a safe tan and you don’t have to tan to be beautiful. Well said, Josh! Find us on Facebook by searching “Tanning is Out” to see where Josh and the other Tanning is Out Ambassadors will be this summer to spread the message on how we can all enjoy the sun safely.

~ Lehoa, Tanning is Out Campaign Manager


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TIO Ambassadors, Tanning, Youth, June 2nd, 2011

Tan Free Grad Leaders Speak Out about Tanning

In this blog post, co-written by Tan Free Grad Leaders Cynthia and Imaan, they are encouraging other teens to not tan. Both have had experience tanning and now believe it is not worth the risk.


Imaan and Cynthia, Tan Free Grad Leaders

We wanted to lead the Tanning is Out Tan Free Grad campaign at our school because we thought it was important to raise awareness on the adverse effects of deliberate tanning. We also thought it would be a great way to reach out to our grad class.

The students in our grad class had mixed reactions to our campaign. Some were excited to take the pledge, while others took some convincing; still others were against it. Many people who never would have cared thought twice about tanning and ended up taking the pledge and convincing their friends to do the same.

We think going tan free is important because tanning is unnecessary to look and feel beautiful. Everyone looks awesome in their own skin tone and they are also healthy! Also, being tan free ensures that our risk of getting skin cancer stays as low as possible.

We have both tanned while on vacation in sunny destinations. Cynthia tanned because she likes lying in the sun and the compliments she receives on her tan when she comes home. She changed her behaviour because she learned that sun damage is cumulative and realized that tan skin is unhealthy skin.

Imaan tanned because she felt like her warm skin tone was fading. She changed her behaviour because she realized that her own skin tone is fine the way it is. Additionally, she got a horrible sun burn for the first time and learned that dark skinned people are also affected by the sun and still need to wear sunscreen.

We think the trend of thinking tanned skin looks good is changing and that people are realizing their skin tone is beautiful the way it is. However, avid tanners still do not see, or do not care, about the harmful effects of tanning.

We want to tell other teens that tanning really does have an effect no matter what colour your skin is. Also, it can affect not only your life, but the lives of those who care about you and your health.

Cynthia & Imaan, Tan Free Grad Leaders
Burnaby BC


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Guest blogger, TIO Ambassadors, Tanning, May 10th, 2011

Q & A with Tanning is Out Ambassador Erin Ireland

We sat down with Vancouver personality and food reporter and Tanning is Out ambassador Erin Ireland to talk about why she’s backing the Canadian Cancer Society’s Tanning is Out Campaign. Here’s what she had to say.

You’re in the spotlight a lot- literally on camera! And have rubbed elbows with many celebs; ever felt pressure to tan?

Fortunately not! The older I become, the less I enjoy the ‘tanned look’. I used to feel my best with a tan. Before any big event, I’d apply self tanner or go for a spray tan. Now, it’s the opposite. I love the natural look — in fact, I sometimes apply a slightly lighter shade of powder on my face for that ‘porcelain’ complexion. Tanning really is out in my mind.

Thinking back when you were in highschool… was tanning and going to the tanning salon popular?

Yes! Especially before formals and grad. Of course, at the time, my friends didn’t realize the negative, aging effects tanning has on the skin. They’d go on an almost daily basis until their skin was leathery brown. At the time, we thought it looked good…but looking back, it almost looks scary! Fortunately, my mom hammered how bad tanning is into my head…she pointed out her skin damage while telling stories of how she and her friends would lather up in baby oil and lie on their roofs surrounded by tin foil!

Tell us the fashion trend these days around tanning? Do you think it’s changing? Why?

The ‘classy & smart’ look is becoming more and more fashionable for females of all ages. That ‘uber tanned’ look represents someone who hasn’t done their research…someone who’s in the dark about current issues surrounding damaging UV rays and the prevalence of skin cancer. This is not attractive to men or anyone.

You went to University in sunny South Carolina; what were those years like?

My four years in South Carolina were the years I regret most when it comes to sun damage. I got sucked in to the focus on tanning. Of course, the Southern hot season is twice as long as ours is here in Vancouver, and my friends and I were ignorant. My campus’ lake was the hotspot and we hardly missed a day. I wish I could do it over again and avoid the damage I caused. Hopefully with my stories, I’ll be able to convince my future daughter to save her skin…if not from cancer, from wrinkles, too. The good news is that I’m making up for it now — I’ve barely tanned in four years!

What do you think about legislation that would prohibit teens from tanning?

I’m hoping with all my heart that it passes. Sadly, youth is wasted on the young, and sometimes, until making mistakes, it can be very tough to learn a lesson. It’s fantastic that the government is trying to eliminate the decision process and save teens from making a mistake that they’d surely regret at a later age, just like I do.

What advice would you give to young girls and guys when it comes to tanning?

With their fresh, young skin, teenagers don’t even realize how naturally beautiful they are. It may be hard for them to realize, but the best they’ll ever want to look is around the age of thirty — when it REALLY counts. If they tan often at an early age and damage their skin, the signs will be already be apparent at the age of thirty. They should challenge themselves to attend their 15 year high school reunion looking better than everyone else…with smooth, healthy, wrinkle-free skin.

Visit Erin Ireland’s blog: it’s to die for


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TIO Ambassadors, Tanning, Youth, May 6th, 2011

Q & A with Lily: Embrace your natural skin

We interviewed Lily, Tan Free Grad Leader at West Vancouver Secondary to find out her views on indoor tanning and the Tan Free Grad campaign. She has some great messages to share with other teens!

What is your view of indoor tanning?

I personally believe indoor tanning to be a dangerous, superficial, and unnecessary act of insecurity and/or vanity. I am a strong believer of embracing the traits that are given to us, rather than attempting to modify or alter them. Fake tanning goes against that belief, as it suggests to many, that it is okay to not appreciate the way that you look and that by changing your appearance, you will lead a happier lifestyle. However, this is not the case, as indoor tanning is extremely dangerous and can lead to very serious diseases, such as skin cancer. While a tan may only last a few weeks, cancer is a battle one has to fight their entire life. I personally think that indoor tanning promotes an unhealthy life style and body image, and that it is definitely not worth the risk.

Why are you participating in the Tan Free Grad campaign?

In February, our Graduation Committee hosted our annual Semi-Formal event. During the few weeks preceding the event, we came to realize that many of the students in our grad class were fake tanning in order to look, what they believed to be, their absolute best. However, they were unaware of the risks and dangers of fake tanning and its role in the development of skin cancer. For this reason, as we quickly approach graduation, our Grad Committee has decided to participate in the Tan Free Grad campaign, in order to raise awareness for skin cancer, promote a healthy body image, and prevent any more dangerous tanning.

What will this campaign mean to your school, your friends, or yourself?

What this campaign means to our school is that we are taking one step closer to leading healthier and happier lifestyles. We wish to break out of the bubble in which we have been trapped that suggests that the only way to be attractive is by being tanned, and instead enforce a new idea that promotes the idea that all skin tones are beautiful, and that a healthier lifestyle is far more important than a superficial tan.

Can you share your beauty tricks to keeping your skin looking healthy and natural?

I think beauty tricks, especially concerning skin, are pretty difficult to answer just because everyone’s skin is so different! But for me personally, I find that less is almost always the best way to go. I never wear face make-up except for the occasional concealer on trouble areas, and to be honest, I think that is what keeps my skin pretty clear. I hate wearing a lot of makeup because I feel like my pores cant breathe and I’m pretty scared of clogging my pores and causing breakouts (which does tend to happen to me when I do wear face make-up). The best tips I have are simply to wash your skin at least twice a day, and most importantly, moisturize!

Any key take home messages you want to share with others who are reading this?

Just to remember that the people who are important in your life will love you and be there, regardless of how tanned you are. Nobody who really cares about you will think any less of you if you’re not tanned - in fact, they will probably be a lot happier knowing that you’ve reduced your own risk of skin cancer. There are so many things about you that make you attractive to someone, and being tanned is rarely one of those main reasons. So just be who you are, embrace your natural skin, and be kind to your body!


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